Lokion Interactive

Join our VP of Inter­ac­tion Design, Shiloh Bar­nat, for this month’s “Break­throughs” webi­nar, pre­sented by AIGA and Adobe:

Design Research: Get­ting to Know Your Users
Wednes­day, June 20
12:00 p.m. East­ern / 9:00 a.m. Pacific

Design research—an inves­ti­ga­tion based on empa­thy, insight and understanding—is a fun­da­men­tal ele­ment of build­ing suc­cess­ful dig­i­tal expe­ri­ences. Using estab­lished method­olo­gies bor­rowed from anthro­pol­ogy and psy­chol­ogy, design research helps design­ers dis­cover what tasks peo­ple accom­plish with dig­i­tal ser­vices and devices, where they want to per­form these tasks and what kind of infor­ma­tion they need to com­plete them.  Join Shiloh Bar­nat, vice pres­i­dent of inter­ac­tion design at Lokion Inter­ac­tive and Adobe expert Sharma Hen­del as they explore design research tools and tac­tics used to cre­ate suc­cess­ful screen-based experiences.

Since join­ing Lokion in 2005, Shiloh has cul­ti­vated a thriv­ing IxD prac­tice includ­ing intro­duc­ing the region’s first ded­i­cated usabil­ity lab, a grow­ing team of IxD pro­fes­sion­als and prod­ucts like Think­fac­tory and Buzz­watch. She has con­ducted strate­gic brain­storm­ing, audi­ence research, infor­ma­tion archi­tec­ture, inter­ac­tion design and usabil­ity stud­ies for a mul­ti­tude of projects with clients such as ALSAC / St. Jude, FedEx, GE, HGTV, Nokia and Viking Range.

Sharma Hen­del, PhD, has twelve years of expe­ri­ence in soft­ware strate­gic plan­ning, design and empir­i­cal research to inves­ti­gate user behav­ior. She came into user research by way of acad­e­mia, with a PhD in Cog­ni­tive Sci­ence. After five years of con­duct­ing design research at Microsoft, Dr. Hen­del moved to Adobe in 2005 to work on Cre­ative prod­ucts, com­bin­ing her inter­est in cus­tomer research with a desire to design more intu­itive expe­ri­ences. In her cur­rent role, Dr. Hen­del man­ages a team to develop customer-centric strat­egy across all of Adobe’s products.

Mod­er­a­tor Cal­lie Ney­lan is a designer, researcher and writer who has worked in visual and inter­ac­tion design for renowned design firms Gensler and Teague and media orga­ni­za­tion NPR. Cal­lie holds an MFA in design from the Uni­ver­sity of Wash­ing­ton in Seat­tle and is cur­rently an assis­tant design pro­fes­sor at the Uni­ver­sity of Mary­land, Bal­ti­more County. Her research inter­ests focus on the aes­thet­ics of inter­ac­tion design.

About this series
This sec­ond “Break­throughs” webi­nar series will focus on design­ing for mobile. Devel­oped jointly by Adobe and AIGA, the series will explore the ways that today’s stu­dios are cre­at­ing inno­v­a­tive, multi-platform expe­ri­ences as well as the tools they are using to achieve them. Learn new tech­niques and method­olo­gies that will ensure suc­cess when adding mobile to your design repertoire!